Apple may need to reconsider its new product announcements.
Apple keeps new products a secret and then make a presentation to keynote techie conferences, like today. The problem is, with so many bloggers, the speculation and rumor-mongering runs rampant for the weeks leading up to the event. Like Christmas, there’s almost no way the reality can match the wishes.
Disappointment seemed much in the air during today’s event, despite many product improvements and price REDUCTIONS.
BTW, the new iPhone software (available next Wednesday) has a potentially important feature. If you lose your iPhone and are a member of Apple’s MobileMe, you will be able to locate your phone (on a map) from any internet browser. The software will tell you where the phone is, send a message to the phone (with a sound signal that can be heard even if the phone is muted). The message will tell how to contact you. You can also, if you wish, delete all the private information on the phone (that is, you can delete it remotely). Should you get the phone back you can restore the data, of course.
UPDATE: For existing iPhone 3G owners an upgrade will require a new two year contract and an $18 activation fee, plus a surcharge of $200 if you upgrade before eligible. (It appears eligibility for an upgrade occurs at 17 months, or at least that’s true in my case.)
If you’re a new customer off the street the phones will be $99, $199 and $299.