Some interesting commentary at CJR on the reaction to Malcolm Gladwell ends with this:
Gladwell’s earlier books The Tipping Point, Blink, and Outliers have been publishing phenomena. Tipping Point alone has been on bestseller lists for five years. Gladwell in many ways is the social science equivalent of the New York Times foreign affairs columnist Tom Friedman, another favorite target of critics whose books sell huge numbers. Both are popularizers, in some sense hucksters, adept at phrase-making and simplifying (and often over-simplifying) complex subjects. A key difference, however, is that when Friedman is wrong, he helps start wars. When Gladwell makes a mistake, he dilutes public understanding of science – not a good thing, surely, but he’s a feature writer; that’s what they do.