Tweet Tweet

After examining some 300,000 Twitter accounts, a Harvard Business School professor reported last week that 10 percent of the service’s users account for more than 90 percent of tweets. The study dovetails with recent analysis by the media research firm Nielsen asserting that 60 percent of Twitter users do not return from one month to the next. Both findings suggest that, thus far, Twitter has been considerably better at signing up users than keeping them.

People who sign up for Twitter, post once, then never return. – By John Swansburg and Jeremy Singer-Vine – Slate Magazine

After a few weeks of reading celebrity tweets I have (again) stopped using Twitter. There’s better stuff to read. (See the next post, for example.)