A story in the Los Angeles Times tells of a radio station that has hit the ratings jackpot with a bilingual format. “It’s puro Spanglish at this L.A. radio estación, where reggaeton is king.”
Sometimes the station’s back-and-forth by its disc jockeys comes much faster, even sentence-to-sentence or phrase-by-phrase. It’s not unusual to hear callers intermix their languages as they tell a joke, ask a question or relate a personal story.
“It’s like being at home,” said Soto, who listens to the station usually in his car. “You get English and Spanish and you don’t notice the difference. It all blends together.”
¡Viva America!