More on the Honda Ridgeline from Dan Neil:
But the Ridgeline is full of market-transforming features, such as the lockable trunk under the pickup bed. This is a heck of an idea: a weather-resistant compartment situated between the rear wheels and the bumper about the size of a 50-gallon Igloo cooler. It even has a drain plug so you can fill it with ice and keep drinks cold. May I suggest another use? Bait well?