Lileks fantasizes about the next discount store

“For all its kitschy faux-50s facades, it’s strictly modern underneath. There’s a headset jack in the shopping cart. Six channels. The cafe – which has a big aquarium filled with goldfish – is WiFi equipped, and branded like a mini foodcourt. Hebrew National Hot Dogs, Krispy Kreme doughnuts, a local pizzeria for local color, and some really old-style coffee name for kicks: BUTTER-NUT. Or MAXWELL HOUSE.”

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